The Industry Review

Twitter Road

In this post I continue my earlier discussion of Twitter Milestones: the idea that the Twitter experience changes once you reach a certain number of followers. This post was practically written a month and a half ago. I’ve just been so busy I did not have time to properly edit it.

 
As you might have read in my earlier post , I defined what I call the “Twitter Milestones“. Here’s a quick recap:

 

1. The first milestone occurs at around 150 followers: this is roughly when you first realize that the experience you shared in Facebook is different in Twitter and in order not to be overwhelmed by conversations, you need to find a way to organize people. At the time only external software (such as Tweetdeck) existed, but since then the Twitter Lists feature has been added which greatly assists in this task.
   
    

2. The second milestone occurs at 2,000 followers: this is an artificial limit set by Twitter and getting past it is quite a challenge for many users (read my earlier post for a more detailed explanation).
   
    

3. The third milestone occurs at around 5,000 followers and was the focus of my earlier post: at this stage you really started getting noticed. You pose a question and always get answers. You get offers from SponsoredTweets or Ad.ly. You get referenced in conversations and #FollowFridays by people you don’t know.

 
At the end of the post I theorized that there are more such milestones. Turns out I was right. The fourth milestone, which I’m shortly going to elaborate on, occurs around 14,000 followers. There’s even a fifth milestone, which I’ve just recently surpassed (but can already tell it’s a milestone) and this one seems to take place around 28,000-30,000 followers.

 
So what changes during the fourth milestone?

 
The good:

1. You become even more noticeable. Some people start listing you in “top tweeps”, “Twitter heavyweights”, “Top users” lists and such. And that comes with more attention. Of course, this is unsurprising – but the effect is more than just “double” that of having 7,000 followers. One day I realized that no matter what I say, I get a response, more often from people I don’t know (and have never spoken to) than from people I do know.
   
    
   Another time I noticed a user who responded to one of my tweets only so I would respond back (I looked at his profile page and it was filled with mundane comments to users with 20,000+ followers).
   
    
   Overall, I find this a fantastic experience – the rate I met great people: friends and business connections dramatically increased. In my opinion, this item alone makes it worth it for people like me, who thrive on interaction.
   
    

2. You start getting people with verified accounts following you. Having a verified account is by no means an indication of being a celebrity. In fact, of those who followed me back then, I did not know even a single person. But still it gave me some indication that I am becoming more noticeable.

 
The neutral: I’m listing this as a category because it’s hard for me to classify these items as either good or bad (it’s really a matter of perspective).

 

1. You get weird retweets: I’ve attended a talk by Peter Shankman who mentioned some people just RT the most mundane things he tweets (the example he gave was “I’ve just jogged and am all sweaty”). I started experiencing it myself roughly at this point. Some times I get RTed for no reason I can imagine – i.e. when I say goodnight (happens often). Sometimes it’s even more arbitrary than that. I suspect some of it is actually automated: there seem to be users who just RT stuff other people say and this is generally random – looks like a relatively easy way of making a bot seem authentic, no? With that being said, I think that’s only a small part of the weird RTs.
   
    

2. You start getting a lot of requests to retweet: personally, if it’s a friend or some good content, I am happy to do so (by all means, be my guests). But if it’s someone I never spoke to who just wants me to retweet something trivial? Then I’m just going to ignore the request. At times these are people who are not even following me – in this case I often block them.
   
    

3. You start getting requests from people to teach them how to get followers. How did one guy phrased it: “Can you be my mentor?”. This happened a few times.
   
    

4. You start getting a lot of requests of people to look at their blogs or websites. Yeah, this happened a bit before, but the rate greatly increased. If a friend asks: sure, I’d be more than happy to. But if I don’t know you, why would I do that? Visit my blog, try to get to know me, and then I’ll happily visit your blog/site/whatever.
   
    

5. Twitter Jail becomes a daily aspect of your life: I mentioned in my earlier post that I make it a point never to ignore any user who addresses me (unless he’s rude or a spammer). Since I’m a fast typist, even now I can easily do this. The problem is that Twitter has a limit of 100 status updates per hour. If you break it, you get thrown to Twitter Jail – can’t update your status for around 30 minutes to 3 hours (see my post on Twitter Jail). Ridiculously low in my opinion. Since I insist on maintaining this policy, I am often in Twitter Jail – sometimes twice a day.
   
    

6. FollowFriday becomes a challenge: with so many people I like, I really feel obligated to mention them all. However, I don’t like sending more than 3 lines of FF – so it’s pretty hard to decide who to include. On top of that, at times I truly forget to include someone: usually it’s simply because we haven’t chatted in 2-3 days (“Ancient history” in Twitter terms).

 
The bad:

1. Negative attention: This continues the first point of “the good” list. With more attention also comes some negative attention. So far I’ve been included twice in insulting lists. Strangely, of people I’ve never ever spoken to and have no idea who they are. In both times a simple “block” removed me from those lists (and I even contacted other people, just so they’ll know to do the same). I guess I should consider myself lucky it’s been only two (so far). There is one specific user who has a bunch of derogatory lists in which he includes hundreds of people (he included me too). I find it hard to believe he knows them all (obviously he didn’t know me), most likely he’s just a sad, bitter person who likes venting this way. I’m aware of more than 10 people who blocked him – I don’t understand why he’s not suspended from Twitter. Hopefully he will be at some point.
   
    

2. Stalkers/trolls: I’ve had just one stalker, but that was most definitely unpleasant. He created 8 Twitter accounts to talk to me (all blocked). 3 Facebook accounts (all blocked) and 1 LinkedIn account (ignored). In hindsight, I know it was a guy with a genuine problem (who later apologized for his behavior), but it was definitely unpleasant.
   
    
   As a side note, and this affects all Twitter users who use their real names and details: when you put your name publicly there’s always a risk of someone becoming obsessed with you. Some of my friends and family have encountered this – nut jobs intent to tarnish their names and ruin their lives. However, anonymity has its own limitations, and that’s why I reveal much about myself… a professional hazard, I suppose.
   
    

3. An even greater loss of privacy: at times people I don’t know jump into a conversation and seem to know much about me – or at least, much about things I’ve discussed in the past, sometimes weeks before. Normally this wouldn’t bother me at all, however, in one specific incident I know this was not done with good intentions. Won’t elaborate more on that.

 
This is it. As I said, I believe I’ve just reached the fifth milestone which is proving to be.. interesting. I need a few more weeks to digest this and then I’ll share my experiences.

 
Edit: TremendousNews has written a post that somewhat reminded me of this one (though funnier): 5 signs people like you on Twitter

After using Twitter very heavily for – what – 3 months now? I’ve noticed that there are certain mandatory milestones people who use Twitter pass through.

 
The first occurs somewhere around 150 followers/followees. You realize there’s no way you could keep track of all the conversations since the web interface isn’t really designed for this. At this point people either limit the number of people they follow (too many conversations going on), start using specialized software (such as TweetDeck) or just give up and return to Facebook saying that Twitter sucks and they don’t see the point (in fact, I’ve dedicated an entire post to this, Explaining Twitter to Facebook Users).

 
The second is actually an artificial milestone: it’s set exactly at 2,000 followers. This number is defined by Twitter itself. I don’t remember the exact rule, but it goes something like this: you can’t follow more than 2,000 people unless you have at least 90% of that – 1800 – followers (or something similar). This is actually pretty effective, and you see a lot of people with disproportional follower/followee ratio (50 followers and 1750 they follow). Usually these are people who try gaining a large number of followers very quickly. Not that it’s impossible, but this is not the right way I believe, and neither this is the point of Twitter. The easy – and the fun – way to overcome this is by progressing through interaction (and I’ve written a post about that too: How to Gain Twitter Followers For Free and With No Tools). I wasn’t even aware of this limitation when I crossed 2,000!

 
(An interesting side note, several friends have told me in the past that I have an anecdote for everything. This is true. For almost everything I hear there’s something related I can think of. A family trait, we all are like this. Funny that my blog is starting to look like that too, don’t you think?).

 
The third milestone, is one I believe I reached in the past two weeks is – I estimate – around 5,000 followers, and will shortly elaborate on it.

 
I’m sure there are more such milestones I haven’t reached: 20,000, 50,000, 100,000, 1 million, 3 million, 1 billion, etc. And of course, some milestones can only be reached by God and Ashton Kutcher, and neither is talking to us, so they shall have to remain a mystery.

 
So back to what I wanted to cover in this post: What happens when you start having a lot of followers? (which in this context, is my third milestone).

 
Although I “only” have 7,000 followers, thanks to my witty banter, humorous activities and unnatural modest personality (not to mention my own custom devised algorithm of finding followers – why do people need software packages? It’s just so easy), and some of my best Twitter friends have way, way more followers than I do (like Darren, 101,000 followers, Heather, 22,000 and Ken, 20,000), I’ve started feeling a change once I reached the third milestone. By the way, these three people are always going to be on my #FollowFriday list. Truly some of the greatest people I know on Twitter and outside!

 
An important point: I follow almost every single person who follows me. Why? I just think it’s fair. This point is arguable since I know many people don’t agree with this philosophy, but personally I think that unless you’re a real (non web) celebrity or truly have something unique to say on Twitter (not your blog, TV show, or whatever), you can’t expect people to follow you if you don’t return the favor. The fact John Chow lost a quarter (or more) of his 60,000 followers since his mass unfollow just proves this point – and I don’t think his process of losing followers is over just yet! Of course, this only holds true if you’re actively trying to expand your number of followers: if you’re just in Twitter then there truly is no obligation for you to follow anyone.

 
Here’s what happens – at least to me:

 
The good

1. When I first heard of Twitter, I read that you can pose a question, and you’ll always get an answer from someone in the Twitterverse. So after I joined and had a couple hundred of followers I tried it. No response. I tried it again later. No response. And again. No response. Kind of sucked, but I thought – I guess I simply don’t have enough friends/followers.
   
    
   However, some time ago after the ‘third milestone’, I tried again. I pose a question and now I always get answers. Usually multiple, and usually from people I don’t know. This is just awesome. For someone like me, who thrives on interaction and enjoys meeting new people and starting conversations this is absolutely fantastic. I’ve actually started doing it just to get closer to some people who follow me (and I them). This is one of the best aspects of Twitter. I’m really enjoying this.
   
    

2. You start getting offers for Sponsored Tweets. My original reason for entering Twitter was promotion of my blog and I knew this may have financial repercussions even though I didn’t anticipate or aim for short-term ones (it’s been 3 months and I’m still not doing anything of the sort). However, I truly hadn’t expected anything like that. You tweet a 1-3 messages and get money? It’s not a lot of money, yet this was still a nice surprise. I tweet sometimes hundreds of messages a day, what’s another one? Let alone one I mark as ‘#ad’ or ‘sponsored’ (the application gives you that option)
   
    

3. People you don’t know start referencing you or a conversation you had in a way that implies they know you or have been following your conversations, at least to some extent. Some people may feel threatened by this, but I just love it. It’s like skipping the whole “introduction” aspect of becoming a friend – like jumping directly to stage 2 of a friendship.
   
    

4. Continuing the last item, people you don’t know start including you in their #FollowFriday. This even now still surprises me and greatly flatters me.
   
    

5. You get more business opportunities. I’ve already had several such discussions – which makes sense, because there are so many people on Twitter who look for that, myself included. The one that most surprised me is the offer to give high level direction to a new Twitter application as a “Twitter Guru”. And more so, that the advice I gave was extremely easy to give and I also think, extremely useful. Twitter is truly very simple after all. After you’ve used it for a while you know what could be improved on and what is already great.

 
The bad

1. Your twitter mailbox becomes useless. Tweetdeck shows you only the last 20 messages, so these days I usually don’t even bother checking my DM box – it’s filled with “offers” and twit validations and whatever. It’s a shame they can’t get a better system for that, like a white-list or a word filter (I’d filter every message that mentions “Trump”), because I’m sure I missed the occasional important direct message (apologies if I never answered someone who reads this).
   
    

2. There is a definite loss of privacy. Personally, I’m not too sensitive about what I say. Although at times I’m sure it would be best if some tweets were not public, I still don’t worry about that too much. However, particularly when engaging in personal conversations, sometimes it’s almost easy to forget there’s an audience (and this changes when someone jumps into the conversation – happened several times). This is particularly true when you speak to someone who has fewer followers – or follows only real world friends – and may not to be used to keeping this in mind.
   
    

3. Twitter becomes an increasingly greater time hog. Today I had lunch with a friend who told me “but you don’t really know or care about all 7,000 people, do you?”, and I said I don’t know all of them, but I know many, and certainly will be happy to get to know better anyone who is interested in knowing me. Furthermore, those that I do know, I care about, and as a result, I find myself spending more and more time on Twitter. People who know me know I’m very honest about saying this. I’ve met some fantastic friends in the past few months as result of using Twitter.

 
I don’t know what the future will bring to either myself or Twitter (personally I’m not too certain about its future). I assume it’s a different scenario when you have a 100,000 followers. I certainly have no problem conversing with multiple people at the same time (I vaguely remember even testing myself using various messengers and the maximum conversations I simultaneously could do is 8 – not just in terms of typing – I type very quickly – but also in terms of being truly focused on the conversation).

 
However, with such a great number of followers I’m sure one may easily find himself talking with many more people than 8. That would be beyond my technical ability (though it’s possible mentally I could do more than 8). If that happens, I’ll simply become a slow responder, I guess. Not that I envision myself ever having 100,000 followers (I anticipate I’ll peak at 30,000. Don’t ask me why, it’s just an educated guess).